The Power of Color: How Wearing Certain Colors Can Boost Your Mood and Energy (And Maybe Even Your Confidence)

  Have you ever put on an outfit and thought, wow, I feel like a million bucks today!? Or maybe you’ve worn a certain color and instantly felt like you could conquer the world (or at least get through your emails without crying)? That’s not just wishful thinking, its color therapy, or chromotherapy, and it is a thing. It turns out that the colors you wear can have a major impact on your mood, energy, and even your creativity. So, whether you’re about to crush a big presentation or just trying to make it through the day without spilling coffee on yourself, learn how the right color can give you a much-needed mood boost.

Red: The Energizer (AKA The “I’m Going to Crush This” Color)

If red were a person, it would be the life of the party, the one who shows up and immediately makes everyone feel like they need to step up their game. Red is bold, vibrant, and intense. It’s like the espresso of colors. Wearing red can make you feel powerful, energetic, and ready to take on the world. Need a little motivation? A red shirt might just be your secret weapon. It’s been shown to increase heart rates and grab attention. But be warned: too much red and you might end up feeling like you're ready to throw a tantrum if someone looks at you wrong. It’s all about balance, baby.

Blue: The Calmer (AKA The “I’m Not Freaking Out, I Promise” Color)

If red is the life of the party, blue is that cool friend who brings the vibes down to a calm, relaxed level. It’s like the ocean or the sky. Vast, soothing, and chill. Wearing blue can help you feel calm, collected, and in control, which is perfect when you're trying to look like you have everything together (even if you secretly just Googled “how to look confident in a meeting”). Blue can reduce stress, lower blood pressure, and is a go-to for looking professional without feeling like you're about to lose your mind. So next time you’re staring at a mountain of emails, throw on a blue shirt and pretend you’re chill.

Yellow: The Mood Booster (AKA The “I’m Basically the Sun” Color)

Yellow is like that little burst of sunshine on a cloudy day, and who doesn’t need that? It’s associated with happiness, positivity, and everything cheerful. Wearing yellow can boost your mood, spark creativity, and give you an instant energy kick. If you’re feeling down or in need of a little pick-me-up, yellow is your go-to color. But be careful: too much yellow might make you feel like you’re drowning in optimism (which, let’s be honest, can sometimes feel too much). So, maybe try a yellow scarf or a cute pair of yellow shoes, and you'll be shining like the sun without actually blinding anyone.

Green: The Rejuvenator (AKA The “I’m At Peace with Myself” Color)

Green is like a walk in the park. It's calming, refreshing, and full of good vibes. It’s the color of nature, balance, and fresh starts. Wear green when you’re feeling stressed out or drained. It’ll help you feel grounded, calm, and maybe even like you’ve just had a power nap in the middle of a forest. Green can also make you feel more focused and creative, which is why it’s great for brainstorming sessions or those days when your brain is more foggy than a London morning. So, rock that leafy green jacket and get ready to feel like you’ve just meditated for an hour.

Purple: The Creative Spark (AKA The “I’m Basically a Genius” Color)

Purple is fancy. Purple is mysterious. Purple is the color of royalty and maybe even your inner Picasso. Wearing purple can get your creative juices flowing and make you feel like you’re just one breakthrough away from becoming a world-renowned artist. It’s the perfect balance of calm and energy, which is why it’s often associated with inspiration and creativity. If you're in a brainstorming session or working on a passion project, try wearing purple and see if you can channel your inner genius (or at least look like you know what you're doing).

Orange: The Socializer (AKA The “Let’s Go Have Fun” Color)

Orange is basically the color of vibes. It’s bold, playful, and full of energy. If you want to feel more outgoing, confident, or just ready to tackle that dinner party, throw on something orange. It’s the color that makes you feel like you could walk into a room and instantly become the life of the party. Orange is stimulating, fun, and can make you feel adventurous. So, next time you’re about to socialize, wear some orange and get ready to have people say, “Wow, you’re fun!” (Even if you’re actually just there for the snacks).

Black: The Power Play (AKA The “I Am Literally Unstoppable” Color)

Now, let’s talk about black because we all know black isn’t just a color, it’s an attitude. Black is sophisticated, sleek, and effortlessly powerful. It makes you look like you’ve got it together, even if you’re secretly on the struggle bus. Wearing black can make you feel like you could rule the world (or at least your tiny corner of it). It’s the color of authority, elegance, and mystery. The best part? You don’t have to put much effort into it. Just throw on a black outfit, and suddenly you’re 50% more likely to get that “You’re amazing” compliment. It’s magic.

Pink: The Heart-Healer (AKA The “I’m Basically a Big Hug” Color)

If you need a hug, wear pink. Seriously, pink is like the color equivalent of a warm blanket and a cup of tea. It’s associated with love, compassion, and emotional healing. When you wear pink, you give off all the soft, caring, “I’m here for you” vibes. It’s also a great color for boosting your self-esteem. So, if you’re ever feeling a little “meh” about yourself, throw on some pink and remind yourself that you’re a fabulous, kind-hearted human who deserves all the good things.

How to Use Color Therapy in Your Wardrobe

Now that we’ve established that colors can literally change your vibe, how do you take advantage of this magical color power? Here are a few tips:

Pick Colors for Your Goals: Trying to power through a tough day? Reach for red or orange. Feeling stressed out? Go for blue or green. Want to get your creative juices flowing? Purple is your friend.

Mix It Up: You don’t have to pick just one color. Get creative and mix colors to strike a balance—like pairing red with calming blue or adding a pop of orange to a more neutral outfit.

Wear Ice Dyed Clothing: Yes, I may be biased and this may be a shameless plug, but wearing ice dye always boosts my mood. The fluidity of the colors as they blend together creates such a calming effect. And not to mention all the compliments you'll get when wearing it out and about. Seriously, introverts beware! You will get stopped often. I hear it all the time from customers.